Real chicken, real fast could be the mantra for the first of a new line of convenience stores that debuted this week in New Jersey.
Royal Farms features fresh, never frozen chicken, prepared and breaded on site in a variety of ways, including off the bone, on sandwiches and in salads. The chain stakes it reputation on fried chicken. It also offers “freshly-prepared foods, convenience store products such as tobacco, money orders and lottery, as well as value-priced fuel.” And, it’s open 24-hours a day.
The Baltimore-based company has about 185 locations, mostly in the mid-Atlantic. It has plans for five more stores to open in South Jersey over the next 18 months. The Magnolia store opened at midnight Thursday and quickly filled with a crowd around the takeout chicken counter.
The Magnolia store is at the corner of the White Horse Pike, Route 30, and Evesham Avenue. Other stores are scheduled to open in Bellmawr, Gloucester City, East Greenwich, Mount Laurel and Evesham over the next 18 months.